Joseph MacLean is an historian by education, a storyteller by avocation and a social entrepreneur by trade.Joseph is based in Vancouver, BC and prior to the pandemic lived half of the year in Phnom Voar, in the heart of the Kampot growing region.  Over the last sixteen years Joseph has been the lead consultant on social purpose projects valued at over $40,000,000. Joseph pioneered and developed a number of social enterprises: in literacy (Shine a Light on Literacy), housing (Skwachàys Lodge & Residence when it opened as a medical stay facility), education (Digital Technology & Education Society) as well as the Urban Aboriginal Fair Trade Art Gallery.

Joseph has a deep understanding of software development, communications technologies, social marketing, financial modeling, project management and public relations. As an award-winning children’s software developer Joseph created his first social enterprise by signing Sammy Sosa, the famous Chicago Cubs’ home run hitter. Prior to his work as a software developer Joseph was in the housewares and gourmet supply industry. As a manufacturer’s representative for the now famous Cuisinart food processor he built a product demonstration system that stretched from Ontario to British Columbia as part of the team that introduced the Cuisinart to the Canadian market.

Here is a link to a Disruptors for Good podcast on Joseph’s work in social enterprise.


Rajiv Aggarwal is a senior software engineer with deep technical and management expertise. He has led advanced systems development for companies like: Netflix, Coupang (Korea’s largest e-commerce company), Stitch Fix, Yahoo, Samsung Mobile, Alcatel-Lucent, Spirent Communications and Xerox.

Rajiv has experience conceptualizing, building and maintaining software systems across a variety of domains.  He has helped enable the biggest online video company to operate internationally on AWS (Netflix).  He has also directed development for logistics used in last mile delivery at the top ecommerce company in S. Korea (Coupang).  A common theme is a desire to dig deeply into a domain to understand the underlying workflows.  He does this by working directly with suppliers, customers and everyone in between.  Uncovering and automating these workflows is the basis for innovation in the industries he engages in.

Rajiv is building our custom e-commerce platform, communications and delivery system that we will roll out later this year.

Rajiv has a  Masters Degree in Aerospace Engineering and a Minor in Orbital Mechanics and he likes to say with a smile: ‘Yes, I am a Rocket Scientist’.

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